In 2016, we collaborated with The Wilbert Group to create an infographic to accompany a press release for their client, Aaron’s. The press release promoted Aaron’s “Own Your Summer” Camp Scholarship Program, which gives underserved youth the chance to attend overnight summer camp. The infographic outlines the many benefits that come from attending camp, including increased skills in leadership and responsibility.
Results: Aaron’s used the infographic with their press release to announce the launch of the program, and sent 100 kids to overnight camp on scholarship.
Logo provided by Aaron’s.
Project in Collaboration with The Wilbert Group.